{"id":3348,"date":"2026-10-14T14:20:36","date_gmt":"2026-10-14T05:20:36","guid":{"rendered":"https:\/\/service.campaigns.jp\/column\/?p=3348"},"modified":"2026-10-16T13:58:40","modified_gmt":"2026-10-16T04:58:40","slug":"campaign-kouka-sokutei","status":"publish","type":"post","link":"https:\/\/service.campaigns.jp\/column\/campaign-kouka-sokutei\/","title":{"rendered":"\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u52b9\u679c\u6e2c\u5b9a\uff5c\u4f55\u3092\u6e2c\u308b\u304b\u30fb\u3044\u3064\u6c7a\u3081\u308b\u304b\u30fb\u8cfc\u8cb7\u306b\u3064\u306a\u304c\u3063\u305f\u304b\u306e\u898b\u65b9"},"content":{"rendered":"<p><img decoding=\"async\" src=\"https:\/\/image.satr.jp\/899e7ead\/25415bb30b519c20.webp\" alt=\"\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u52b9\u679c\u6e2c\u5b9a\u3092\u5b9f\u65bd\u524d\u306e\u8a2d\u8a08\u304b\u3089\u632f\u308a\u8fd4\u308a\u307e\u3067\u6574\u7406\u3059\u308b\u30a4\u30e1\u30fc\u30b8\" \/><\/p>\n<p><!-- \u30b9\u30bf\u30a4\u30eb\u8abf\u6574 --><\/p>\n<style>\n  .column-wysiwyg-editor a.button,\n  .column-wysiwyg-editor a.w50-btn,\n  .column-wysiwyg-editor a.button-document { color: #ffffff !important; }\n  .column-wysiwyg-editor .section_title h2,\n  .section_title h2 { background-color: #457b9d; color: #ffffff; font-size: 24px; font-weight: 700; line-height: 1.6 !important; margin: 0; padding: 14px 18px !important; }\n  .column-wysiwyg-editor .content > p,\n  .content > p { margin: 0 !important; }\n  .column-wysiwyg-editor .content > p + p,\n  .content > p + p { margin-top: 12px !important; }\n  .column-wysiwyg-editor .content > p:empty,\n  .content > p:empty { display: none !important; }\n  .column-wysiwyg-editor .content h3,\n  .content h3 { background-color: #f0f0f0; padding: 12px 16px; margin-top: 20px; margin-bottom: 20px; font-size: 20px !important; font-weight: bold; line-height: 1.6; text-align: left; }\n  .column-wysiwyg-editor .intro-table-of-contents .toc-label,\n  .intro-table-of-contents .toc-label { background-color: #dddddd; color: #1a1a1a; line-height: 1.7; margin: 0; padding: 12px 16px; text-align: center; font-size: 18px; font-weight: 700; }\n  .column-wysiwyg-editor .intro-table-of-contents .toc-article-title,\n  .intro-table-of-contents .toc-article-title { color: #1a1a1a; margin: 0 20px !important; padding: 16px 0 0 !important; font-size: 24px; font-weight: 700; line-height: 1.7; }\n  .column-wysiwyg-editor .intro-table-of-contents .toc-article-title strong,\n  .intro-table-of-contents .toc-article-title strong { display: block; margin: 0 !important; padding: 0 !important; }\n  .column-wysiwyg-editor .intro-table-of-contents ol a,\n  .intro-table-of-contents ol a { font-weight: 700; }\n  .column-wysiwyg-editor .intro-table-of-contents ol li::marker,\n  .intro-table-of-contents ol li::marker { font-weight: 700; }\n  .column-wysiwyg-editor .content h4 { margin-top: 20px; margin-bottom: 20px; font-size: 20px !important; line-height: 1.6; }\n  .column-wysiwyg-editor .article-table-scroll,\n  .article-table-scroll { max-width: 100%; overflow-x: auto; -webkit-overflow-scrolling: touch; }\n  .column-wysiwyg-editor table.article-table,\n  table.article-table { border-collapse: collapse; margin: 0; min-width: 640px; width: 100%; }\n  .column-wysiwyg-editor table.article-table th,\n  .column-wysiwyg-editor table.article-table td,\n  table.article-table th,\n  table.article-table td { border: 1px solid #cccccc; padding: 8px 10px; text-align: left; vertical-align: top; }\n  .column-wysiwyg-editor table.article-table th,\n  table.article-table th { background: #f0f0f0; font-weight: 700; }\n  .column-wysiwyg-editor table.article-table tbody tr:nth-child(even),\n  table.article-table tbody tr:nth-child(even) { background: #fafafa; }\n<\/style>\n<div class=\"intro-table-of-contents\">\n<div class=\"toc-label\"><strong>\u76ee\u6b21<\/strong><\/div>\n<div class=\"toc-article-title\"><strong>\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u52b9\u679c\u6e2c\u5b9a\uff5c\u4f55\u3092\u6e2c\u308b\u304b\u30fb\u3044\u3064\u6c7a\u3081\u308b\u304b\u30fb\u8cfc\u8cb7\u306b\u3064\u306a\u304c\u3063\u305f\u304b\u306e\u898b\u65b9<\/strong><\/div>\n<ol>\n<li style=\"list-style-type: none;\"><strong><a href=\"#sec-conclusion\">\u3010\u7d50\u8ad6\u3011\u52b9\u679c\u6e2c\u5b9a\u306f\u5b9f\u65bd\u524d\u306b\u8a2d\u8a08\u3057\u306a\u3044\u3068\u6e2c\u308c\u306a\u3044<\/a><\/strong><\/li>\n<li value=\"1\"><strong><a href=\"#sec-1\">\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u52b9\u679c\u6e2c\u5b9a\u3067\u898b\u308b\u6307\u6a19\uff5c4\u533a\u5206<\/a><\/strong><\/li>\n<li><strong><a href=\"#sec-2\">\u5b9f\u65bd\u524d\u306b\u6c7a\u3081\u308b3\u3064\u306e\u3053\u3068<\/a><\/strong><\/li>\n<li><strong><a href=\"#sec-3\">\u5f62\u5f0f\u5225\uff5c\u6e2c\u308c\u308b\u3053\u3068\u30fb\u6e2c\u308c\u306a\u3044\u3053\u3068<\/a><\/strong><\/li>\n<li><strong><a href=\"#sec-4\">\u8cfc\u8cb7\u30c7\u30fc\u30bf\u304b\u3089\u5206\u304b\u308b\u3053\u3068\uff5c\u30ec\u30b7\u30fc\u30c8\u5fdc\u52df\u306e\u5834\u5408<\/a><\/strong><\/li>\n<li><strong><a href=\"#sec-5\">\u52b9\u679c\u304c\u51fa\u306a\u304b\u3063\u305f\u3068\u304d\u306e\u898b\u76f4\u3057\u306e\u9806\u5e8f<\/a><\/strong><\/li>\n<li><strong><a href=\"#sec-6\">\u30ec\u30dd\u30fc\u30c8\u3067\u78ba\u8a8d\u3059\u308b\u9805\u76ee<\/a><\/strong><\/li>\n<li><strong><a href=\"#sec-7\">\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u52b9\u679c\u6e2c\u5b9a\u306b\u95a2\u3059\u308b\u3088\u304f\u3042\u308b\u8cea\u554f<\/a><\/strong><\/li>\n<li><strong><a href=\"#sec-8\">\u307e\u3068\u3081<\/a><\/strong><\/li>\n<\/ol>\n<\/div>\n<div style=\"margin-bottom: 32px;\">\n<p>\u300c\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306f\u5b9f\u65bd\u3067\u304d\u305f\u3082\u306e\u306e\u3001\u58f2\u4e0a\u306b\u52b9\u3044\u305f\u306e\u304b\u8aac\u660e\u3067\u304d\u306a\u3044\u300d\u300c\u5fdc\u52df\u6570\u306f\u96c6\u8a08\u3067\u304d\u3066\u3082\u3001\u6b21\u56de\u306e\u6539\u5584\u306b\u3064\u306a\u304c\u308b\u898b\u65b9\u304c\u5206\u304b\u3089\u306a\u3044\u300d\u3068\u60a9\u3080\u8ca9\u4fc3\u62c5\u5f53\u8005\u306f\u5c11\u306a\u304f\u3042\u308a\u307e\u305b\u3093\u3002\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u52b9\u679c\u6e2c\u5b9a\u306f\u3001\u5b9f\u65bd\u5f8c\u306b\u6570\u5b57\u3092\u96c6\u3081\u308b\u3060\u3051\u3067\u306f\u306a\u304f\u3001\u5b9f\u65bd\u524d\u306b\u6210\u529f\u6761\u4ef6\u3001\u53d6\u5f97\u3059\u308b\u30c7\u30fc\u30bf\u3001\u6bd4\u8f03\u5bfe\u8c61\u3092\u6c7a\u3081\u3066\u304a\u304f\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002\u672c\u8a18\u4e8b\u3067\u306f\u3001\u8a8d\u77e5\u30fb\u53c2\u52a0\u30fb\u8cfc\u8cb7\u30fb\u7d99\u7d9a\u306e4\u533a\u5206\u3067\u898b\u308b\u6307\u6a19\u3001\u5f62\u5f0f\u3054\u3068\u306b\u6e2c\u308c\u308b\u3053\u3068\u3001\u8cfc\u8cb7\u306b\u3064\u306a\u304c\u3063\u305f\u304b\u306e\u898b\u65b9\u3001\u52b9\u679c\u304c\u51fa\u306a\u304b\u3063\u305f\u5834\u5408\u306e\u78ba\u8a8d\u9806\u5e8f\u3092\u6574\u7406\u3057\u307e\u3059\u3002<\/p>\n<\/div>\n<p><!-- IMAGE: hero.png \u2014 alt=\"\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u52b9\u679c\u6e2c\u5b9a\u3092\u5b9f\u65bd\u524d\u306e\u8a2d\u8a08\u304b\u3089\u632f\u308a\u8fd4\u308a\u307e\u3067\u6574\u7406\u3059\u308b\u30a4\u30e1\u30fc\u30b8\" \u2014 caption=\"\u52b9\u679c\u6e2c\u5b9a\u306f\u3001\u6210\u529f\u6761\u4ef6\u30fb\u53d6\u5f97\u30c7\u30fc\u30bf\u30fb\u6bd4\u8f03\u5bfe\u8c61\u3092\u5b9f\u65bd\u524d\u306b\u6c7a\u3081\u3066\u9032\u3081\u307e\u3059\u3002\" --><\/p>\n<section id=\"sec-conclusion\">\n<div class=\"section_title\">\n<h2 style=\"line-height: 1.7; padding: 14px 18px;\"><strong>\u3010\u7d50\u8ad6\u3011\u52b9\u679c\u6e2c\u5b9a\u306f\u5b9f\u65bd\u524d\u306b\u8a2d\u8a08\u3057\u306a\u3044\u3068\u6e2c\u308c\u306a\u3044<\/strong><\/h2>\n<\/div>\n<div class=\"content\">\n<p><strong style=\"background: linear-gradient(transparent 60%, #ffe66d 60%);\">\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u52b9\u679c\u3092\u5224\u65ad\u3059\u308b\u306b\u306f\u3001\u5b9f\u65bd\u524d\u306e\u6e2c\u5b9a\u8a2d\u8a08\u304c\u5fc5\u8981\u3067\u3059\u3002<\/strong>\u6b21\u306e3\u70b9\u3092\u4f01\u753b\u6bb5\u968e\u3067\u6c7a\u3081\u307e\u3059\u3002<\/p>\n<div style=\"margin-top: 20px;\"><\/div>\n<ul>\n<li>\u76ee\u7684\u306b\u5fdc\u3058\u3066\u8a8d\u77e5\u30fb\u53c2\u52a0\u30fb\u8cfc\u8cb7\u30fb\u7d99\u7d9a\u306e\u6307\u6a19\u3092\u9078\u3076\u3002<\/li>\n<li>\u6210\u529f\u6761\u4ef6\u3001\u30c7\u30fc\u30bf\u306e\u53d6\u5f97\u5143\u3001\u6bd4\u8f03\u5bfe\u8c61\u3092\u5b9f\u65bd\u524d\u306b\u6c7a\u3081\u308b\u3002<\/li>\n<li>\u8cfc\u8cb7\u3078\u306e\u63a5\u7d9a\u306f\u3001\u5fdc\u52df\u6570\u3084SNS\u53cd\u5fdc\u3060\u3051\u3067\u306a\u304f\u8cfc\u5165\u3092\u78ba\u8a8d\u3067\u304d\u308b\u30c7\u30fc\u30bf\u3067\u5224\u65ad\u3059\u308b\u3002<\/li>\n<\/ul>\n<div style=\"margin-top: 20px;\"><\/div>\n<p>\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u52b9\u679c\u6e2c\u5b9a\u3068\u306f\u3001\u76ee\u7684\u306b\u5bfe\u5fdc\u3059\u308b\u6307\u6a19\u3092\u5b9a\u3081\u3001\u5b9f\u65bd\u524d\u5f8c\u3084\u6bd4\u8f03\u5bfe\u8c61\u3068\u306e\u5dee\u304b\u3089\u6210\u679c\u3068\u6539\u5584\u70b9\u3092\u5224\u65ad\u3059\u308b\u3053\u3068\u3067\u3059\u3002\u5fc5\u8981\u306a\u30c7\u30fc\u30bf\u3092\u5b9f\u65bd\u5f8c\u306b\u3055\u304b\u306e\u307c\u3063\u3066\u53d6\u5f97\u3067\u304d\u306a\u3044\u5834\u5408\u3082\u3042\u308a\u307e\u3059\u3002\u5fdc\u52df\u6570\u306f\u5206\u304b\u308b\u3082\u306e\u306e\u3001\u8cfc\u5165\u8005\u3084\u5bfe\u8c61\u5546\u54c1\u306e\u8ca9\u58f2\u72b6\u6cc1\u3092\u78ba\u8a8d\u3067\u304d\u306a\u3044\u8a2d\u8a08\u3067\u306f\u3001\u8cfc\u8cb7\u3078\u306e\u52b9\u679c\u3092\u8aac\u660e\u3067\u304d\u307e\u305b\u3093\u3002\u6b21\u56de\u306e\u4f01\u753b\u66f8\u306b\u306f\u3001\u76ee\u6a19\u5024\u3060\u3051\u3067\u306a\u304f\u30c7\u30fc\u30bf\u306e\u53d6\u5f97\u65b9\u6cd5\u3068\u6bd4\u8f03\u6761\u4ef6\u307e\u3067\u8a18\u8f09\u3059\u308b\u3053\u3068\u304c\u5927\u5207\u3067\u3059\u3002<\/p>\n<div style=\"margin-top: 40px;\"><\/div>\n<\/div>\n<\/section>\n<section id=\"sec-1\">\n<div class=\"section_title\">\n<h2 style=\"line-height: 1.7; padding: 14px 18px;\"><strong>1. \u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u52b9\u679c\u6e2c\u5b9a\u3067\u898b\u308b\u6307\u6a19\uff5c4\u533a\u5206<\/strong><\/h2>\n<\/div>\n<div class=\"content\">\n<p><strong>\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u6307\u6a19\u306f\u3001\u76ee\u7684\u306b\u5408\u308f\u305b\u3066\u300c\u8a8d\u77e5\u30fb\u53c2\u52a0\u30fb\u8cfc\u8cb7\u30fb\u7d99\u7d9a\u300d\u306e4\u533a\u5206\u304b\u3089\u9078\u3073\u307e\u3059\u3002<\/strong>\u305f\u3068\u3048\u3070\u3001\u5546\u54c1\u3092\u77e5\u3063\u3066\u3082\u3089\u3046\u3053\u3068\u304c\u76ee\u7684\u306a\u3089\u8a8d\u77e5\u306e\u533a\u5206\u3001\u5b9f\u969b\u306b\u8cb7\u3063\u3066\u3082\u3089\u3046\u3053\u3068\u304c\u76ee\u7684\u306a\u3089\u8cfc\u8cb7\u306e\u533a\u5206\u304b\u3089\u6307\u6a19\u3092\u9078\u3073\u307e\u3059\u3002\u6307\u6a19\u306f\u591a\u3051\u308c\u3070\u3088\u3044\u308f\u3051\u3067\u306f\u306a\u304f\u3001\u76ee\u7684\u306b\u5bfe\u5fdc\u3059\u308b\u3082\u306e\u30923\u301c5\u500b\u306b\u7d5e\u3063\u3066\u5224\u65ad\u306b\u4f7f\u3044\u307e\u3059\u3002<\/p>\n<p>\u306a\u304a\u3001\u5fdc\u52df\u6761\u4ef6\uff08\u30ec\u30b7\u30fc\u30c8\u306e\u63d0\u51fa\u306a\u3069\uff09\u3084\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u5f62\u5f0f\u306f\u3001\u6210\u679c\u3092\u6e2c\u308b\u6307\u6a19\u3067\u306f\u306a\u304f\u65bd\u7b56\u306e\u8a2d\u8a08\u8981\u7d20\u3067\u3059\u3002\u6307\u6a19\u3068\u306f\u5206\u3051\u3066\u8003\u3048\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<p><!-- IMAGE: concept-1.png \u2014 alt=\"\u76ee\u7684\u306b\u5fdc\u3058\u3066\u8a8d\u77e5\u30fb\u53c2\u52a0\u30fb\u8cfc\u8cb7\u30fb\u7d99\u7d9a\u306e\u6307\u6a19\u3092\u9078\u30764\u533a\u5206\u56f3\" \u2014 caption=\"\u8cfc\u5165\u307e\u3067\u304c\u4e00\u76f4\u7dda\u306e\u6d41\u308c\u3068\u306f\u9650\u3089\u306a\u3044\u305f\u3081\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u76ee\u7684\u306b\u5408\u308f\u305b\u3066\u5fc5\u8981\u306a\u6307\u6a19\u3092\u9078\u3073\u307e\u3059\u3002\" --><\/p>\n<h3 style=\"line-height: 1.7; padding: 12px 16px;\"><strong>\u8a8d\u77e5\u306e\u6307\u6a19\uff5c\u30ea\u30fc\u30c1\u3068\u6d41\u5165<\/strong><\/h3>\n<p><strong>\u5546\u54c1\u3084\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u77e5\u3063\u3066\u3082\u3089\u3046\u3053\u3068\u304c\u76ee\u7684\u306a\u3089\u3001\u8a8d\u77e5\u306e\u6307\u6a19\u304b\u3089\u9078\u3073\u307e\u3059\u3002<\/strong>\u4ee3\u8868\u7684\u306a\u6307\u6a19\u306f\u3001\u30ea\u30fc\u30c1\u6570\uff08\u60c5\u5831\u304c\u5c4a\u3044\u305f\u4eba\u6570\uff09\u3001\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u6570\uff08\u8868\u793a\u56de\u6570\uff09\u3001\u30b5\u30a4\u30c8\u6d41\u5165\u6570\u3001\u6307\u540d\u691c\u7d22\uff08\u5546\u54c1\u540d\u3084\u30d6\u30e9\u30f3\u30c9\u540d\u3067\u306e\u691c\u7d22\uff09\u306e\u5909\u5316\u3067\u3059\u3002SNS\u3084\u5e83\u544a\u306e\u7ba1\u7406\u753b\u9762\u3067\u78ba\u8a8d\u3067\u304d\u307e\u3059\u3002\u4e00\u65b9\u3001\u8868\u793a\u3084\u53cd\u5fdc\u304c\u5897\u3048\u305f\u3060\u3051\u3067\u306f\u3001\u5bfe\u8c61\u5546\u54c1\u306e\u8cfc\u5165\u306b\u81f3\u3063\u305f\u304b\u306f\u5224\u65ad\u3067\u304d\u307e\u305b\u3093\u3002\u5a92\u4f53\u3054\u3068\u306e\u6307\u6a19\u5b9a\u7fa9\u3001\u96c6\u8a08\u671f\u9593\u3001\u91cd\u8907\u306e\u6271\u3044\u3092\u305d\u308d\u3048\u3001Web\u89e3\u6790\u3084\u5fdc\u52df\u30c7\u30fc\u30bf\u3068\u306e\u5f79\u5272\u3092\u5206\u3051\u307e\u3059\u3002<\/p>\n<h3 style=\"line-height: 1.7; padding: 12px 16px;\"><strong>\u53c2\u52a0\u306e\u6307\u6a19\uff5c\u5fdc\u52df\u6570\u3068\u5fdc\u52df\u7387<\/strong><\/h3>\n<p><strong>\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306b\u3069\u308c\u3060\u3051\u53c2\u52a0\u3057\u3066\u3082\u3089\u3048\u305f\u304b\u3092\u898b\u305f\u3044\u306a\u3089\u3001\u53c2\u52a0\u306e\u6307\u6a19\u304b\u3089\u9078\u3073\u307e\u3059\u3002<\/strong>\u4ee3\u8868\u7684\u306a\u6307\u6a19\u306f\u3001\u5fdc\u52df\u6570\u3001\u5fdc\u52df\u7387\u3001\u5fdc\u52df\u958b\u59cb\u6570\u3001\u5fdc\u52df\u5b8c\u4e86\u7387\u3067\u3059\u3002\u5fdc\u52df\u6570\u306f\u53c2\u52a0\u306e\u898f\u6a21\u3092\u628a\u63e1\u3059\u308b\u6307\u6a19\u3067\u3059\u304c\u3001\u65bd\u7b56\u306b\u63a5\u89e6\u3057\u305f\u4eba\u6570\u3084\u5bfe\u8c61\u5546\u54c1\u306e\u8cfc\u5165\u8005\u6570\u3092\u5206\u6bcd\u306b\u3059\u308b\u3068\u3001\u5fdc\u52df\u7387\u306e\u610f\u5473\u304c\u5909\u308f\u308a\u307e\u3059\u3002\u96c6\u8a08\u524d\u306b\u5206\u6bcd\u3001\u6709\u52b9\u5fdc\u52df\u3001\u91cd\u8907\u5fdc\u52df\u3001\u7121\u52b9\u5fdc\u52df\u306e\u5b9a\u7fa9\u3092\u305d\u308d\u3048\u3066\u304f\u3060\u3055\u3044\u3002\u5fdc\u52df\u6570\u304c\u591a\u304f\u3066\u3082\u8cfc\u8cb7\u3078\u306e\u52b9\u679c\u3092\u793a\u3059\u3068\u306f\u9650\u3089\u306a\u3044\u305f\u3081\u3001\u53c2\u52a0\u3068\u8cfc\u8cb7\u306f\u5225\u306e\u533a\u5206\u3067\u8a55\u4fa1\u3057\u307e\u3059\u3002<\/p>\n<h3 style=\"line-height: 1.7; padding: 12px 16px;\"><strong>\u8cfc\u8cb7\u306e\u6307\u6a19\uff5c\u8ca9\u58f2\u6570\u3068\u65b0\u898f\u8cfc\u5165<\/strong><\/h3>\n<p><strong>\u5b9f\u969b\u306b\u5546\u54c1\u3092\u8cb7\u3063\u3066\u3082\u3089\u3046\u3053\u3068\u304c\u76ee\u7684\u306a\u3089\u3001\u8cfc\u8cb7\u306e\u6307\u6a19\u304b\u3089\u9078\u3073\u307e\u3059\u3002<\/strong>\u4ee3\u8868\u7684\u306a\u6307\u6a19\u306f\u3001\u5bfe\u8c61\u5546\u54c1\u306e\u8ca9\u58f2\u6570\u3001\u8cfc\u5165\u91d1\u984d\u3001\u8cfc\u5165\u8005\u6570\u3001\u65b0\u898f\u8cfc\u5165\u8005\u306e\u69cb\u6210\u3001\u4f75\u58f2\uff08\u540c\u6642\u306b\u8cb7\u308f\u308c\u305f\u4ed6\u306e\u5546\u54c1\uff09\u3067\u3059\u3002\u5fdc\u52df\u30c7\u30fc\u30bf\u3068\u5e02\u5834\u5168\u4f53\u306e\u8cfc\u8cb7\u30c7\u30fc\u30bf\u306f\u540c\u3058\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u30ec\u30b7\u30fc\u30c8\u3067\u5fdc\u52df\u8005\u306e\u8cfc\u5165\u3092\u78ba\u8a8d\u3067\u304d\u3066\u3082\u3001\u5fdc\u52df\u3057\u306a\u304b\u3063\u305f\u8cfc\u5165\u8005\u307e\u3067\u306f\u628a\u63e1\u3067\u304d\u306a\u3044\u305f\u3081\u3067\u3059\u3002\u30ec\u30b7\u30fc\u30c8\u3001POS\u3001ID-POS\uff08\u4f1a\u54e1ID\u3068\u7d50\u3073\u4ed8\u3044\u305f\u8ca9\u58f2\u30c7\u30fc\u30bf\uff09\u3001EC\u8cfc\u5165\u5c65\u6b74\u306a\u3069\u3001\u78ba\u8a8d\u3067\u304d\u308b\u5bfe\u8c61\u3068\u7bc4\u56f2\u3092\u660e\u8a18\u3057\u3001\u6bd4\u8f03\u5bfe\u8c61\u3068\u7d44\u307f\u5408\u308f\u305b\u3066\u5224\u65ad\u3057\u307e\u3059\u3002<\/p>\n<h3 style=\"line-height: 1.7; padding: 12px 16px;\"><strong>\u7d99\u7d9a\u306e\u6307\u6a19\uff5c\u518d\u8cfc\u5165\u3068\u518d\u53c2\u52a0<\/strong><\/h3>\n<p><strong>\u4e00\u5ea6\u304d\u308a\u3067\u7d42\u308f\u3089\u305a\u3001\u7e70\u308a\u8fd4\u3057\u8cb7\u3063\u3066\u3082\u3089\u3046\u3053\u3068\u304c\u76ee\u7684\u306a\u3089\u3001\u7d99\u7d9a\u306e\u6307\u6a19\u304b\u3089\u9078\u3073\u307e\u3059\u3002<\/strong>\u4ee3\u8868\u7684\u306a\u6307\u6a19\u306f\u3001\u518d\u8cfc\u5165\u7387\u3001\u518d\u5fdc\u52df\u7387\u3001\u8cfc\u5165\u9593\u9694\u3067\u3059\u3002\u5358\u767a\u306e\u5fdc\u52df\u3068\u7d99\u7d9a\u884c\u52d5\u3092\u5206\u3051\u308b\u306b\u306f\u3001\u4f1a\u54e1ID\u3084\u5fdc\u52df\u5c65\u6b74\u306a\u3069\u3001\u540c\u4e00\u4eba\u7269\u3092\u7d99\u7d9a\u3057\u3066\u8b58\u5225\u3067\u304d\u308b\u8a2d\u8a08\u304c\u5fc5\u8981\u3067\u3059\u3002\u5224\u5b9a\u3059\u308b\u671f\u9593\u304c\u77ed\u3044\u3068\u3001\u8cfc\u5165\u9593\u9694\u306e\u9577\u3044\u5546\u54c1\u3067\u306f\u5909\u5316\u3092\u6349\u3048\u306b\u304f\u304f\u306a\u308a\u307e\u3059\u3002\u500b\u4eba\u60c5\u5831\u306e\u5229\u7528\u76ee\u7684\u3068\u540c\u610f\u7bc4\u56f2\u3092\u78ba\u8a8d\u3057\u3001\u5546\u54c1\u306e\u8cfc\u5165\u5468\u671f\u306b\u5408\u3046\u89b3\u6e2c\u671f\u9593\u3092\u8a2d\u5b9a\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<p>\u89b3\u5149\u5e81\u306e\u30ac\u30a4\u30c9\u30d6\u30c3\u30af\u3067\u3082\u3001\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u306e\u6bb5\u968e\u306b\u5fdc\u3058\u3066\u3001\u6e80\u8db3\u5ea6\u3084\u8a8d\u77e5\u5ea6\u3001\u58f2\u4e0a\u3001\u96c6\u5ba2\u6570\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u306a\u3069\u3001\u91cd\u8996\u3059\u308b\u8a55\u4fa1\u9805\u76ee\u3092\u5909\u3048\u308b\u8003\u3048\u65b9\u304c\u793a\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u5bfe\u8c61\u5206\u91ce\u306f\u89b3\u5149\u3067\u3059\u304c\u3001\u65bd\u7b56\u306e\u76ee\u7684\u3068\u6bb5\u968e\u306b\u5408\u308f\u305b\u3066\u6307\u6a19\u3092\u9078\u3076\u969b\u306e\u53c2\u8003\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<div style=\"margin-top: 20px;\"><\/div>\n<p>\u51fa\u5178\uff1a<a href=\"https:\/\/www.mlit.go.jp\/kankocho\/content\/001912229.pdf\">\u89b3\u5149\u5730\u57df\u3065\u304f\u308a\u6cd5\u4eba\uff08DMO\uff09\u306b\u3088\u308b\u89b3\u5149\u5730\u57df\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30ac\u30a4\u30c9\u30d6\u30c3\u30af<\/a><\/p>\n<p>\u7d99\u7d9a\u8cfc\u5165\u3092\u4fc3\u3059\u4f01\u753b\u306b\u3064\u3044\u3066\u306f\u3001<a href=\"https:\/\/service.campaigns.jp\/mileage\">itsmon\u30de\u30a4\u30ec\u30fc\u30b8<\/a>\u306e\u4ed5\u7d44\u307f\u3082\u78ba\u8a8d\u3067\u304d\u307e\u3059\u3002<\/p>\n<div style=\"margin-top: 40px;\"><\/div>\n<\/div>\n<\/section>\n<section id=\"sec-2\">\n<div class=\"section_title\">\n<h2 style=\"line-height: 1.7; padding: 14px 18px;\"><strong>2. \u5b9f\u65bd\u524d\u306b\u6c7a\u3081\u308b3\u3064\u306e\u3053\u3068<\/strong><\/h2>\n<\/div>\n<div class=\"content\">\n<p><strong>\u52b9\u679c\u6e2c\u5b9a\u3092\u6210\u7acb\u3055\u305b\u308b\u306b\u306f\u3001\u5b9f\u65bd\u524d\u306b\u6210\u529f\u6761\u4ef6\u3001\u30c7\u30fc\u30bf\u306e\u53d6\u5f97\u5143\u3001\u6bd4\u8f03\u5bfe\u8c61\u3092\u6c7a\u3081\u307e\u3059\u3002<\/strong>\u6307\u6a19\u540d\u3060\u3051\u3092\u4f01\u753b\u66f8\u3078\u66f8\u3044\u3066\u3082\u3001\u53d6\u5f97\u65b9\u6cd5\u3084\u6bd4\u8f03\u65b9\u6cd5\u304c\u672a\u5b9a\u3067\u306f\u6210\u679c\u3092\u5224\u65ad\u3067\u304d\u307e\u305b\u3093\u3002\u62c5\u5f53\u8005\u3001\u53d6\u5f97\u6642\u671f\u3001\u96c6\u8a08\u6761\u4ef6\u307e\u3067\u5272\u308a\u5f53\u3066\u3066\u304a\u304f\u3068\u3001\u5b9f\u65bd\u5f8c\u306e\u78ba\u8a8d\u304c\u9032\u3081\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n<h3 style=\"line-height: 1.7; padding: 12px 16px;\"><strong>\u4f55\u3092\u3082\u3063\u3066\u6210\u529f\u3068\u3059\u308b\u304b<\/strong><\/h3>\n<p><strong>\u6700\u521d\u306b\u6c7a\u3081\u308b\u306e\u306f\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u6700\u512a\u5148\u76ee\u7684\u3067\u3059\u3002<\/strong>\u8a8d\u77e5\u5411\u4e0a\u3001\u8cfc\u8cb7\u4fc3\u9032\u3001\u4f1a\u54e1\u7372\u5f97\u3001\u7d99\u7d9a\u8cfc\u5165\u306a\u3069\u304b\u3089\u76ee\u7684\u3092\u5b9a\u3081\u3001\u6700\u7d42\u7684\u306a\u76ee\u6a19\u3092\u793a\u3059KGI\uff08\u91cd\u8981\u76ee\u6a19\u9054\u6210\u6307\u6a19\uff09\u3068\u3001\u9014\u4e2d\u7d4c\u904e\u3092\u793a\u3059KPI\uff08\u91cd\u8981\u696d\u7e3e\u8a55\u4fa1\u6307\u6a19\uff09\u3092\u5206\u3051\u307e\u3059\u3002\u5fdc\u52df\u6570\u306fKPI\u306b\u306a\u308a\u5f97\u307e\u3059\u304c\u3001\u5fdc\u52df\u6761\u4ef6\u3084\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u5f62\u5f0f\u306f\u3001\u6210\u679c\u3092\u6e2c\u308b\u6307\u6a19\u3067\u306f\u306a\u304f\u65bd\u7b56\u306e\u8a2d\u8a08\u8981\u7d20\u3067\u3059\u3002\u4e3b\u8981\u6307\u6a19\u30923\u301c5\u500b\u306b\u7d5e\u308a\u3001\u76ee\u6a19\u5024\u306e\u6839\u62e0\u3001\u5224\u5b9a\u65e5\u3001\u9054\u6210\u6642\u306b\u7d9a\u3051\u308b\u65bd\u7b56\u307e\u3067\u6c7a\u3081\u307e\u3059\u3002<\/p>\n<p>\u76ee\u7684\u3054\u3068\u306eKGI\u30fbKPI\u306e\u4f8b\u306f\u6b21\u306e\u3068\u304a\u308a\u3067\u3059\u3002\u6570\u5024\u306f\u3001\u904e\u53bb\u306e\u5b9f\u7e3e\u3084\u4e88\u7b97\u306b\u5408\u308f\u305b\u3066\u8a2d\u5b9a\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<div style=\"margin-top: 20px;\"><\/div>\n<div class=\"article-table-scroll\">\n<table class=\"article-table\">\n<thead>\n<tr>\n<th>\u76ee\u7684<\/th>\n<th>KGI\u306e\u4f8b\uff08\u6700\u7d42\u7684\u306a\u76ee\u6a19\uff09<\/th>\n<th>KPI\u306e\u4f8b\uff08\u9014\u4e2d\u7d4c\u904e\uff09<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>\u8a8d\u77e5\u5411\u4e0a<\/td>\n<td>\u6307\u540d\u691c\u7d22\u6570\u3092\u524d\u5e74\u540c\u6708\u6bd4\u25ef\uff05\u5897\u306b\u3059\u308b\uff0f\u5bfe\u8c61\u5546\u54c1\u306e\u8a8d\u77e5\u7387\u3092\u25ef\uff05\u306b\u3059\u308b<\/td>\n<td>\u30ea\u30fc\u30c1\u6570\u3001\u30b5\u30a4\u30c8\u6d41\u5165\u6570\u3001\u5fdc\u52df\u958b\u59cb\u6570<\/td>\n<\/tr>\n<tr>\n<td>\u8cfc\u8cb7\u4fc3\u9032<\/td>\n<td>\u5bfe\u8c61\u5546\u54c1\u306e\u8ca9\u58f2\u6570\u3092\u524d\u5e74\u540c\u6708\u6bd4\u25ef\uff05\u5897\u306b\u3059\u308b<\/td>\n<td>\u5fdc\u52df\u6570\u3001\u5fdc\u52df\u5b8c\u4e86\u7387\u3001\u5fdc\u52df\u8005\u306e\u8cfc\u5165\u6570<\/td>\n<\/tr>\n<tr>\n<td>\u4f1a\u54e1\u7372\u5f97<\/td>\n<td>\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u671f\u9593\u4e2d\u306e\u65b0\u898f\u4f1a\u54e1\u767b\u9332\u6570\u3092\u25ef\u4eba\u306b\u3059\u308b<\/td>\n<td>\u5fdc\u52df\u6642\u306e\u4f1a\u54e1\u767b\u9332\u7387\u3001\u767b\u9332\u5b8c\u4e86\u7387<\/td>\n<\/tr>\n<tr>\n<td>\u7d99\u7d9a\u8cfc\u5165<\/td>\n<td>\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u53c2\u52a0\u8005\u306e\u518d\u8cfc\u5165\u7387\u3092\u25ef\uff05\u306b\u3059\u308b<\/td>\n<td>\u518d\u5fdc\u52df\u7387\u3001\u8cfc\u5165\u9593\u9694<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<div style=\"margin-top: 20px;\"><\/div>\n<p>KGI\u306f\u300c\u4f55\u3092\u3001\u3069\u306e\u6bd4\u8f03\u5bfe\u8c61\u3068\u6bd4\u3079\u3066\u3001\u3069\u308c\u3060\u3051\u5909\u3048\u308b\u304b\u300d\u307e\u3067\u66f8\u304f\u3068\u5224\u5b9a\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002\u8cfc\u8cb7\u4fc3\u9032\u304c\u76ee\u7684\u306a\u306e\u306b\u3001KGI\u3092\u5fdc\u52df\u6570\u3060\u3051\u306b\u3059\u308b\u3068\u3001\u8cfc\u5165\u304c\u5897\u3048\u305f\u304b\u3092\u5224\u65ad\u3067\u304d\u307e\u305b\u3093\u3002\u5fdc\u52df\u6570\u306fKPI\u306b\u7f6e\u304d\u3001KGI\u306b\u306f\u8ca9\u58f2\u6570\u306a\u3069\u8cfc\u8cb7\u3092\u78ba\u8a8d\u3067\u304d\u308b\u6307\u6a19\u3092\u9078\u3093\u3067\u304f\u3060\u3055\u3044\u3002<\/p>\n<p>\u904e\u53bb\u306e\u65bd\u7b56\u3092\u57fa\u6e96\u306b\u3059\u308b\u5834\u5408\u306f\u3001\u5bfe\u8c61\u5546\u54c1\u3001\u671f\u9593\u3001\u5a92\u4f53\u3001\u5fdc\u52df\u6761\u4ef6\u304c\u4eca\u56de\u3068\u8fd1\u3044\u304b\u3092\u78ba\u8a8d\u3057\u307e\u3059\u3002\u6bd4\u8f03\u3067\u304d\u308b\u5b9f\u7e3e\u304c\u306a\u3051\u308c\u3070\u3001\u521d\u56de\u3092\u57fa\u6e96\u5024\u306e\u53d6\u5f97\u6a5f\u4f1a\u3068\u4f4d\u7f6e\u4ed8\u3051\u307e\u3059\u3002<\/p>\n<h3 style=\"line-height: 1.7; padding: 12px 16px;\"><strong>\u3069\u306e\u30c7\u30fc\u30bf\u3092\u3069\u3053\u304b\u3089\u53d6\u308b\u304b<\/strong><\/h3>\n<p><strong>\u5404\u6307\u6a19\u306b\u3064\u3044\u3066\u3001\u53d6\u5f97\u5143\u3001\u53d6\u5f97\u62c5\u5f53\u8005\u3001\u53d6\u5f97\u6642\u671f\u3001\u4fdd\u5b58\u5f62\u5f0f\u3001\u8b58\u5225\u5358\u4f4d\uff08\u4f1a\u54e1ID\u306a\u3069\u3001\u540c\u3058\u5229\u7528\u8005\u304b\u3069\u3046\u304b\u3092\u898b\u5206\u3051\u308b\u5358\u4f4d\uff09\u3092\u6c7a\u3081\u307e\u3059\u3002<\/strong>SNS\u3084\u5e83\u544a\u306e\u7ba1\u7406\u753b\u9762\u3067\u306f\u8a8d\u77e5\u3068\u53cd\u5fdc\u3001Web\u89e3\u6790\u3067\u306f\u30b5\u30a4\u30c8\u5185\u884c\u52d5\u3001\u5fdc\u52df\u30b7\u30b9\u30c6\u30e0\u3067\u306f\u53c2\u52a0\u72b6\u6cc1\u3001\u30ec\u30b7\u30fc\u30c8\u3084POS\u3067\u306f\u8cfc\u8cb7\u3092\u78ba\u8a8d\u3057\u307e\u3059\u3002\u7570\u306a\u308b\u30b7\u30b9\u30c6\u30e0\u9593\u3067\u540c\u3058\u5229\u7528\u8005\u3092\u8b58\u5225\u3067\u304d\u306a\u3044\u5834\u5408\u3001\u6570\u5024\u3092\u5358\u7d14\u306b\u5408\u7b97\u30fb\u7a81\u5408\u3057\u306a\u3044\u3088\u3046\u6ce8\u610f\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<p>\u5fc5\u8981\u306a\u30c7\u30fc\u30bf\u306e\u4fdd\u6709\u8005\u3001\u53d6\u5f97\u6a29\u9650\u3001\u63d0\u4f9b\u6642\u671f\u3082\u6c7a\u3081\u307e\u3059\u3002\u500b\u4eba\u60c5\u5831\u3092\u53d6\u5f97\u3059\u308b\u5834\u5408\u306f\u3001\u5229\u7528\u76ee\u7684\u3001\u540c\u610f\u3001\u4fdd\u5b58\u671f\u9593\u3001\u5171\u6709\u7bc4\u56f2\u3092\u4f01\u753b\u6bb5\u968e\u3067\u6574\u7406\u3057\u307e\u3059\u3002<\/p>\n<p>Web\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u5fdc\u52df\u65b9\u6cd5\u3084\u904b\u7528\u8a2d\u8a08\u306f\u3001<a href=\"https:\/\/service.campaigns.jp\/column\/webcampaign2\/\">Web\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u5fdc\u52df\u65b9\u6cd5\u3068\u904b\u7528\u8a2d\u8a08\u306e\u89e3\u8aac<\/a>\u3067\u78ba\u8a8d\u3067\u304d\u307e\u3059\u3002<\/p>\n<h3 style=\"line-height: 1.7; padding: 12px 16px;\"><strong>\u6bd4\u8f03\u3059\u308b\u76f8\u624b\u3092\u6c7a\u3081\u308b<\/strong><\/h3>\n<p><strong>\u52b9\u679c\u3092\u5224\u65ad\u3059\u308b\u306b\u306f\u3001\u7d50\u679c\u3092\u4f55\u3068\u6bd4\u3079\u308b\u304b\u3092\u5b9f\u65bd\u524d\u306b\u6c7a\u3081\u307e\u3059\u3002<\/strong>\u4ee3\u8868\u7684\u306a\u65b9\u6cd5\u306f\u3001\u524d\u5e74\u540c\u6708\u3001\u672a\u5b9f\u65bd\u30a8\u30ea\u30a2\u3001\u5b9f\u65bd\u524d\u5f8c\u306e\u6bd4\u8f03\u3067\u3059\u3002\u5404\u65b9\u6cd5\u306b\u306f\u5f31\u70b9\u304c\u3042\u308b\u305f\u3081\u3001\u4e00\u3064\u306e\u5dee\u3060\u3051\u3092\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u52b9\u679c\u3068\u65ad\u5b9a\u305b\u305a\u3001\u5546\u54c1\u3001\u4fa1\u683c\u3001\u914d\u8377\uff08\u5e97\u982d\u3078\u306e\u5546\u54c1\u306e\u884c\u304d\u6e21\u308a\u5177\u5408\uff09\u3001\u5b63\u7bc0\u6027\u3001\u7af6\u5408\u65bd\u7b56\u306a\u3069\u306e\u6761\u4ef6\u3092\u78ba\u8a8d\u3057\u307e\u3059\u3002<\/p>\n<div style=\"margin-top: 20px;\"><\/div>\n<div class=\"article-table-scroll\">\n<table class=\"article-table\">\n<thead>\n<tr>\n<th>\u6bd4\u8f03\u65b9\u6cd5<\/th>\n<th>\u5411\u3044\u3066\u3044\u308b\u72b6\u6cc1<\/th>\n<th>\u4e3b\u306a\u5f31\u70b9<\/th>\n<th>\u5b9f\u65bd\u524d\u306e\u78ba\u8a8d<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>\u524d\u5e74\u540c\u6708<\/td>\n<td>\u5b63\u7bc0\u5546\u54c1\u306e\u540c\u6642\u671f\u6bd4\u8f03<\/td>\n<td>\u524d\u5e74\u306e\u8ca9\u4fc3\u3084\u5e02\u5834\u74b0\u5883\u304c\u7570\u306a\u308b<\/td>\n<td>\u5546\u54c1\u3001\u4fa1\u683c\u3001\u914d\u8377\u3001\u8ca9\u4fc3\u6761\u4ef6<\/td>\n<\/tr>\n<tr>\n<td>\u672a\u5b9f\u65bd\u30a8\u30ea\u30a2<\/td>\n<td>\u5b9f\u65bd\u6709\u7121\u306e\u5730\u57df\u6bd4\u8f03<\/td>\n<td>\u5546\u570f\u3084\u5e97\u8217\u69cb\u6210\u304c\u7570\u306a\u308b<\/td>\n<td>\u5bfe\u8c61\u8005\u3001\u5e97\u8217\u3001\u58f2\u4e0a\u898f\u6a21\u306e\u985e\u4f3c\u6027<\/td>\n<\/tr>\n<tr>\n<td>\u5b9f\u65bd\u524d\u5f8c<\/td>\n<td>\u540c\u3058\u5bfe\u8c61\u306e\u6642\u7cfb\u5217\u6bd4\u8f03<\/td>\n<td>\u81ea\u7136\u5897\u3084\u4ed6\u65bd\u7b56\u306e\u5f71\u97ff\u3092\u53d7\u3051\u308b<\/td>\n<td>\u6bd4\u8f03\u671f\u9593\u3001\u5b63\u7bc0\u6027\u3001\u4ed6\u65bd\u7b56\u3001\u6b20\u6e2c<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<div style=\"margin-top: 20px;\"><\/div>\n<p>\u524d\u5e74\u540c\u6708\u306f\u5b63\u7bc0\u6027\u3092\u305d\u308d\u3048\u3084\u3059\u3044\u53cd\u9762\u3001\u524d\u5e74\u3068\u5546\u54c1\u306e\u914d\u8377\u3084\u8ca9\u4fc3\u6761\u4ef6\u304c\u7570\u306a\u308b\u5834\u5408\u304c\u3042\u308a\u307e\u3059\u3002\u672a\u5b9f\u65bd\u30a8\u30ea\u30a2\u306f\u5b9f\u65bd\u6709\u7121\u3092\u6bd4\u3079\u3089\u308c\u307e\u3059\u304c\u3001\u5546\u570f\u306e\u5dee\u3092\u8abf\u6574\u3067\u304d\u308b\u3068\u306f\u9650\u308a\u307e\u305b\u3093\u3002\u5b9f\u65bd\u524d\u5f8c\u306f\u5206\u304b\u308a\u3084\u3059\u3044\u4e00\u65b9\u3001\u5024\u4e0a\u3052\u3084\u5e97\u982d\u9732\u51fa\u306a\u3069\u540c\u6642\u671f\u306e\u5909\u5316\u3082\u542b\u307f\u307e\u3059\u3002\u8907\u6570\u306e\u6bd4\u8f03\u3092\u7528\u610f\u3067\u304d\u308b\u5834\u5408\u306f\u3001\u540c\u3058\u65b9\u5411\u306e\u5909\u5316\u304c\u898b\u3089\u308c\u308b\u304b\u3092\u78ba\u8a8d\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<div style=\"margin-top: 40px;\"><\/div>\n<\/div>\n<\/section>\n<section id=\"sec-3\">\n<div class=\"section_title\">\n<h2 style=\"line-height: 1.7; padding: 14px 18px;\"><strong>3. \u5f62\u5f0f\u5225\uff5c\u6e2c\u308c\u308b\u3053\u3068\u30fb\u6e2c\u308c\u306a\u3044\u3053\u3068<\/strong><\/h2>\n<\/div>\n<div class=\"content\">\n<p><strong>\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u5f62\u5f0f\u306b\u3088\u3063\u3066\u53d6\u5f97\u3067\u304d\u308b\u30c7\u30fc\u30bf\u306f\u7570\u306a\u308a\u307e\u3059\u3002<\/strong>\u30ec\u30b7\u30fc\u30c8\u3084\u30b7\u30ea\u30a2\u30eb\u306f\u8cfc\u5165\u8a3c\u660e\u306e\u65b9\u5f0f\u3001SNS\u306f\u5fdc\u52df\u7d4c\u8def\u3001\u30a4\u30f3\u30b9\u30bf\u30f3\u30c8\u30a6\u30a3\u30f3\u306f\u62bd\u9078\u65b9\u5f0f\uff08\u305d\u306e\u5834\u3067\u5f53\u843d\u304c\u5206\u304b\u308b\u65b9\u5f0f\uff09\u3001\u30de\u30a4\u30ec\u30fc\u30b8\u306f\u7d99\u7d9a\u65bd\u7b56\u306e\u8a2d\u8a08\u3067\u3059\u3002\u5206\u985e\u8ef8\u304c\u7570\u306a\u308b\u3053\u3068\u3092\u8e0f\u307e\u3048\u3001\u8cfc\u8cb7\u3092\u7279\u5b9a\u3067\u304d\u308b\u304b\u3001\u7d99\u7d9a\u3057\u3066\u8b58\u5225\u3067\u304d\u308b\u304b\u3001\u4f55\u304c\u6e2c\u308c\u306a\u3044\u304b\u3092\u3001\u8868\u306e\u540c\u3058\u89b3\u70b9\u3067\u6bd4\u8f03\u3057\u307e\u3059\u3002<\/p>\n<div style=\"margin-top: 20px;\"><\/div>\n<div class=\"article-table-scroll\">\n<table class=\"article-table\">\n<thead>\n<tr>\n<th>\u5f62\u5f0f<\/th>\n<th>\u8cfc\u8cb7\u3092\u7279\u5b9a\u3067\u304d\u308b\u304b<\/th>\n<th>\u500b\u4eba\u30fb\u7d99\u7d9a\u3092\u7279\u5b9a\u3067\u304d\u308b\u304b<\/th>\n<th>\u4e3b\u306b\u6e2c\u308c\u308b\u3053\u3068\uff0f\u6e2c\u308c\u306a\u3044\u3053\u3068<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>\u30ec\u30b7\u30fc\u30c8\u5fdc\u52df<\/td>\n<td>\u5bfe\u8c61\u5546\u54c1\u3001\u5e97\u8217\u3001\u65e5\u6642\u306a\u3069\u3092\u78ba\u8a8d\u3067\u304d\u308b\u5834\u5408\u304c\u3042\u308b<\/td>\n<td>\u4f1a\u54e1ID\u306a\u3069\u306e\u8a2d\u8a08\u6b21\u7b2c<\/td>\n<td>\u5fdc\u52df\u8005\u306e\u8cfc\u5165\u60c5\u5831\u3092\u78ba\u8a8d\u3067\u304d\u308b\uff0f\u975e\u5fdc\u52df\u8005\u3092\u542b\u3080\u5e02\u5834\u5168\u4f53\u306f\u5225\u30c7\u30fc\u30bf\u304c\u5fc5\u8981<\/td>\n<\/tr>\n<tr>\n<td>\u30b7\u30ea\u30a2\u30eb\u30fb\u30d0\u30fc\u30b3\u30fc\u30c9<\/td>\n<td>\u8cfc\u5165\u6761\u4ef6\u3068\u7d50\u3073\u4ed8\u3051\u305f\u8a2d\u8a08\u3067\u3042\u308c\u3070\u78ba\u8a8d\u3067\u304d\u308b<\/td>\n<td>\u30ed\u30b0\u30a4\u30f3\u3084ID\u8a2d\u8a08\u6b21\u7b2c<\/td>\n<td>\u30b3\u30fc\u30c9\u5229\u7528\u30fb\u5fdc\u52df\u3092\u78ba\u8a8d\u3067\u304d\u308b\uff0f\u8cfc\u5165\u5e97\u8217\u3084\u4f75\u58f2\u60c5\u5831\u306f\u8a2d\u8a08\u6b21\u7b2c<\/td>\n<\/tr>\n<tr>\n<td>SNS\u30ad\u30e3\u30f3\u30da\u30fc\u30f3<\/td>\n<td>\u901a\u5e38\u306f\u5b9f\u8cfc\u8cb7\u3092\u76f4\u63a5\u78ba\u8a8d\u3067\u304d\u306a\u3044<\/td>\n<td>SNS\u30a2\u30ab\u30a6\u30f3\u30c8\u5358\u4f4d<\/td>\n<td>\u30ea\u30fc\u30c1\u30fb\u53cd\u5fdc\u30fb\u5fdc\u52df\u3092\u78ba\u8a8d\u3067\u304d\u308b\uff0f\u5b9f\u8cfc\u8cb7\u306f\u5225\u30c7\u30fc\u30bf\u304c\u5fc5\u8981<\/td>\n<\/tr>\n<tr>\n<td>\u30a4\u30f3\u30b9\u30bf\u30f3\u30c8\u30a6\u30a3\u30f3<\/td>\n<td>\u7d44\u307f\u5408\u308f\u305b\u308b\u5fdc\u52df\u65b9\u5f0f\u6b21\u7b2c<\/td>\n<td>\u5fdc\u52df\u6642\u306eID\u53d6\u5f97\u8a2d\u8a08\u6b21\u7b2c<\/td>\n<td>\u62bd\u9078\u53c2\u52a0\u30fb\u5f53\u843d\u3092\u78ba\u8a8d\u3067\u304d\u308b\uff0f\u8cfc\u8cb7\u306e\u7279\u5b9a\u53ef\u5426\u306f\u5fdc\u52df\u6761\u4ef6\u6b21\u7b2c<\/td>\n<\/tr>\n<tr>\n<td>\u30de\u30a4\u30ec\u30fc\u30b8<\/td>\n<td>\u8cfc\u8cb7\u8a3c\u660e\u65b9\u5f0f\u3068\u9023\u643a\u3059\u308c\u3070\u78ba\u8a8d\u3067\u304d\u308b<\/td>\n<td>\u7d99\u7d9a\u8b58\u5225\u3092\u524d\u63d0\u306b\u8a2d\u8a08\u3057\u3084\u3059\u3044<\/td>\n<td>\u84c4\u7a4d\u30fb\u518d\u53c2\u52a0\u3092\u78ba\u8a8d\u3067\u304d\u308b\uff0f\u5e02\u5834\u5168\u4f53\u306e\u8cfc\u5165\u306f\u5225\u30c7\u30fc\u30bf\u304c\u5fc5\u8981<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<div style=\"margin-top: 20px;\"><\/div>\n<p>\u30ec\u30b7\u30fc\u30c8\u5fdc\u52df\u3060\u304b\u3089\u8cfc\u8cb7\u52b9\u679c\u3092\u3059\u3079\u3066\u6e2c\u308c\u308b\u308f\u3051\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u30ec\u30b7\u30fc\u30c8\u304b\u3089\u78ba\u8a8d\u3067\u304d\u308b\u306e\u306f\u3001\u539f\u5247\u3068\u3057\u3066\u5fdc\u52df\u8005\u304c\u63d0\u51fa\u3057\u305f\u8cfc\u5165\u60c5\u5831\u3067\u3059\u3002\u5e02\u5834\u5168\u4f53\u306e\u8ca9\u58f2\u52d5\u5411\u3084\u975e\u5fdc\u52df\u8005\u306e\u884c\u52d5\u3092\u8a55\u4fa1\u3059\u308b\u306b\u306f\u3001POS\u306a\u3069\u5225\u306e\u30c7\u30fc\u30bf\u3068\u6bd4\u8f03\u3057\u307e\u3059\u3002\u30b7\u30ea\u30a2\u30eb\u3082\u30b3\u30fc\u30c9\u306e\u914d\u5e03\u6761\u4ef6\u3068\u8cfc\u5165\u304c\u4e00\u81f4\u3057\u3066\u3044\u308b\u304b\u3001SNS\u3082\u53cd\u5fdc\u3068\u8cfc\u8cb7\u3092\u7d50\u3073\u4ed8\u3051\u308b\u4ed5\u7d44\u307f\u304c\u3042\u308b\u304b\u3092\u78ba\u8a8d\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<p>\u5404\u5f62\u5f0f\u306e\u8a73\u7d30\u306f\u3001<a href=\"https:\/\/service.campaigns.jp\/column\/receiptcampaign\/\">\u30ec\u30b7\u30fc\u30c8\u5fdc\u52df\u30ad\u30e3\u30f3\u30da\u30fc\u30f3<\/a>\u3001<a href=\"https:\/\/service.campaigns.jp\/column\/serialnumber\/\">\u30b7\u30ea\u30a2\u30eb\u30ad\u30e3\u30f3\u30da\u30fc\u30f3<\/a>\u3001<a href=\"https:\/\/service.campaigns.jp\/column\/snscampaign\/\">SNS\u30ad\u30e3\u30f3\u30da\u30fc\u30f3<\/a>\u3001<a href=\"https:\/\/service.campaigns.jp\/column\/instantwin1\/\">\u30a4\u30f3\u30b9\u30bf\u30f3\u30c8\u30a6\u30a3\u30f3<\/a>\u3001<a href=\"https:\/\/service.campaigns.jp\/mileage\">\u30de\u30a4\u30ec\u30fc\u30b8\u30ad\u30e3\u30f3\u30da\u30fc\u30f3<\/a>\u3067\u78ba\u8a8d\u3067\u304d\u307e\u3059\u3002<\/p>\n<div style=\"margin-top: 40px;\"><\/div>\n<\/div>\n<\/section>\n<section id=\"sec-4\">\n<div class=\"section_title\">\n<h2 style=\"line-height: 1.7; padding: 14px 18px;\"><strong>4. \u8cfc\u8cb7\u30c7\u30fc\u30bf\u304b\u3089\u5206\u304b\u308b\u3053\u3068\uff5c\u30ec\u30b7\u30fc\u30c8\u5fdc\u52df\u306e\u5834\u5408<\/strong><\/h2>\n<\/div>\n<div class=\"content\">\n<p><strong>\u30ec\u30b7\u30fc\u30c8\u5fdc\u52df\u3067\u306f\u3001\u5fdc\u52df\u3068\u3044\u3046\u884c\u52d5\u3068\u8cfc\u5165\u306e\u8a3c\u62e0\u3092\u7d50\u3073\u4ed8\u3051\u3089\u308c\u307e\u3059\u3002<\/strong>\u5fdc\u52df\u6570\u3060\u3051\u3067\u306f\u5206\u304b\u3089\u306a\u3044\u8cfc\u5165\u60c5\u5831\u3092\u628a\u63e1\u3057\u3001\u6b21\u56de\u306e\u5bfe\u8c61\u5546\u54c1\u3084\u5bfe\u8c61\u5e97\u8217\u3001\u7d99\u7d9a\u65bd\u7b56\u3092\u691c\u8a0e\u3059\u308b\u6750\u6599\u306b\u3067\u304d\u307e\u3059\u3002\u305f\u3060\u3057\u3001\u53d6\u5f97\u3067\u304d\u308b\u9805\u76ee\u3068\u5206\u6790\u7bc4\u56f2\u306f\u3001\u5fdc\u52df\u6761\u4ef6\u3001\u6587\u5b57\u306e\u8aad\u307f\u53d6\u308a\uff08OCR\uff09\u3001\u540c\u610f\u3001\u30b7\u30b9\u30c6\u30e0\u4ed5\u69d8\u306b\u5de6\u53f3\u3055\u308c\u307e\u3059\u3002<\/p>\n<h3 style=\"line-height: 1.7; padding: 12px 16px;\"><strong>\u30ec\u30b7\u30fc\u30c8\u304b\u3089\u53d6\u5f97\u3059\u308b\u60c5\u5831<\/strong><\/h3>\n<p><strong>itsmon\u30ec\u30b7\u30fc\u30c8\u306e\u516c\u958b\u30da\u30fc\u30b8\u3067\u306f\u3001\u6027\u5225\u3001\u5e74\u4ee3\u3001\u5730\u57df\u306a\u3069\u306e\u5c5e\u6027\u3068\u3001\u8cfc\u5165\u65e5\u6642\u3001\u8cfc\u5165\u5e97\u8217\u3001\u8cfc\u5165\u91d1\u984d\u306a\u3069\u3092\u57fa\u306b\u3001\u52b9\u679c\u3092\u53ef\u8996\u5316\u3059\u308b\u3068\u8aac\u660e\u3057\u3066\u3044\u307e\u3059\u3002<\/strong>\u53d6\u5f97\u9805\u76ee\u306f\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u8a2d\u5b9a\u306b\u3088\u3063\u3066\u5909\u308f\u308b\u305f\u3081\u3001\u4f01\u753b\u6642\u306b\u5fc5\u8981\u9805\u76ee\u3092\u78ba\u5b9a\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<h3 style=\"line-height: 1.7; padding: 12px 16px;\"><strong>\u8cfc\u5165\u60c5\u5831\u304b\u3089\u5224\u65ad\u3067\u304d\u308b\u3053\u3068<\/strong><\/h3>\n<p><strong>\u8cfc\u5165\u60c5\u5831\u306f\u3001\u5fdc\u52df\u8005\u304c\u4f55\u3092\u3001\u3044\u3064\u3001\u3069\u3053\u3067\u8cfc\u5165\u3057\u305f\u304b\u3092\u78ba\u8a8d\u3059\u308b\u6750\u6599\u306b\u306a\u308a\u307e\u3059\u3002<\/strong>\u65b0\u898f\u8cfc\u5165\u3084\u7d99\u7d9a\u8cfc\u5165\u306e\u5224\u5b9a\u306b\u306f\u3001\u904e\u53bb\u306e\u8cfc\u5165\u5c65\u6b74\u3068\u540c\u4e00\u4eba\u7269\u3092\u8b58\u5225\u3067\u304d\u308b\u8a2d\u8a08\u304c\u5fc5\u8981\u3067\u3059\u3002\u5fdc\u52df\u8005\u306e\u50be\u5411\u3092\u5e02\u5834\u5168\u4f53\u3078\u5e83\u3052\u305a\u3001POS\u3084\u5b9f\u65bd\u524d\u30c7\u30fc\u30bf\u3068\u5f79\u5272\u3092\u5206\u3051\u307e\u3059\u3002<\/p>\n<p>\u53d6\u5f97\u9805\u76ee\u3092\u5897\u3084\u3059\u524d\u306b\u3001\u5404\u9805\u76ee\u3092\u6b21\u56de\u306e\u3069\u306e\u5224\u65ad\u3078\u4f7f\u3046\u304b\u3092\u6c7a\u3081\u307e\u3059\u3002\u4f75\u58f2\u5546\u54c1\u3092\u533a\u5225\u3067\u304d\u308c\u3070\u30bb\u30c3\u30c8\u63d0\u6848\u3001\u5e97\u8217\u3084\u6642\u9593\u5e2f\u3092\u78ba\u8a8d\u3067\u304d\u308c\u3070\u544a\u77e5\u3084\u5e97\u982d\u5c55\u958b\u306e\u691c\u8a0e\u6750\u6599\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<h3 style=\"line-height: 1.7; padding: 12px 16px;\"><strong>OCR\u3068\u500b\u4eba\u60c5\u5831\u306e\u5236\u7d04<\/strong><\/h3>\n<p><strong>OCR\uff08\u5149\u5b66\u6587\u5b57\u8a8d\u8b58\uff09\u306f\u3001\u753b\u50cf\u304b\u3089\u6587\u5b57\u60c5\u5831\u3092\u8aad\u307f\u53d6\u308b\u6280\u8853\u3067\u3059\u3002<\/strong>\u30ec\u30b7\u30fc\u30c8\u306e\u72b6\u614b\u3084\u5370\u5b57\u306b\u3088\u3063\u3066\u306f\u8aad\u307f\u53d6\u308a\u3092\u8aa4\u308a\u3001\u76ee\u8996\u3067\u306e\u78ba\u8a8d\u304c\u5fc5\u8981\u306b\u306a\u308b\u305f\u3081\u3001\u518d\u63d0\u51fa\u3068\u8aa4\u8aad\u6642\u306e\u5bfe\u5fdc\u3092\u6c7a\u3081\u307e\u3059\u3002\u300c\u53d6\u5f97\u3067\u304d\u308b\u9805\u76ee\u300d\u3068\u300c\u5206\u6790\u306b\u4f7f\u3048\u308b\u54c1\u8cea\u300d\u3092\u5206\u3051\u3066\u8003\u3048\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<p>\u500b\u4eba\u60c5\u5831\u3084\u8cfc\u8cb7\u5c65\u6b74\u3092\u6271\u3046\u5834\u5408\u306f\u3001\u53d6\u5f97\u76ee\u7684\u3001\u540c\u610f\u5185\u5bb9\u3001\u4fdd\u5b58\u671f\u9593\u3001\u7b2c\u4e09\u8005\u63d0\u4f9b\u306e\u6709\u7121\u3092\u78ba\u8a8d\u3057\u307e\u3059\u3002\u5206\u6790\u3057\u305f\u3044\u5185\u5bb9\u3092\u5148\u306b\u6c7a\u3081\u3001\u5fc5\u8981\u306a\u7bc4\u56f2\u3092\u8d85\u3048\u3066\u60c5\u5831\u3092\u96c6\u3081\u306a\u3044\u904b\u7528\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n<p><a href=\"https:\/\/service.campaigns.jp\/column\/datamarketing\/\">\u8ca9\u4fc3\u306b\u304a\u3051\u308b\u30c7\u30fc\u30bf\u306e\u53d6\u5f97\u3068\u6d3b\u7528<\/a>\u3067\u306f\u3001\u8cfc\u8cb7\u60c5\u5831\u3068\u9867\u5ba2\u5c5e\u6027\u3092\u7d44\u307f\u5408\u308f\u305b\u308b\u8003\u3048\u65b9\u3092\u8a73\u3057\u304f\u78ba\u8a8d\u3067\u304d\u307e\u3059\u3002<\/p>\n<div style=\"margin-top: 20px;\"><\/div>\n<p>\u51fa\u5178\uff1a<a href=\"https:\/\/service.campaigns.jp\/receipt\">itsmon\u30ec\u30b7\u30fc\u30c8<\/a>\u3001<a href=\"https:\/\/service.campaigns.jp\/column\/datamarketing\/\">\u8ca9\u4fc3\u306e\u305f\u3081\u306e\u30c7\u30fc\u30bf\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u306f\uff1f\u5fc5\u8981\u6027\u3084\u30c7\u30fc\u30bf\u306e\u53d6\u5f97\u65b9\u6cd5\u3001\u8ca9\u4fc3\u6d3b\u7528\u4f8b\u3092\u3054\u7d39\u4ecb<\/a><\/p>\n<p>itsmon\u30ec\u30b7\u30fc\u30c8\u3067\u306f\u3001\u30ec\u30b7\u30fc\u30c8\u5fdc\u52df\u306e\u8a2d\u8a08\u3084\u53d6\u5f97\u3057\u305f\u3044\u8cfc\u8cb7\u30c7\u30fc\u30bf\u306b\u3064\u3044\u3066\u76f8\u8ac7\u3067\u304d\u307e\u3059\u3002\u5b9f\u65bd\u5f8c\u306b\u8ffd\u52a0\u53d6\u5f97\u3067\u304d\u306a\u3044\u60c5\u5831\u3082\u3042\u308b\u305f\u3081\u3001\u5fdc\u52df\u6761\u4ef6\u3068\u52b9\u679c\u6e2c\u5b9a\u306e\u65b9\u6cd5\u3092\u4f01\u753b\u6bb5\u968e\u3067\u6574\u7406\u3057\u305f\u3044\u5834\u5408\u306f\u304a\u554f\u3044\u5408\u308f\u305b\u304f\u3060\u3055\u3044\u3002<\/p>\n<div style=\"margin: 24px 0;\">\n<p style=\"text-align: center;\"><a style=\"display: inline-block; width: 400px; max-width: 100%; padding: 12px 0; font-size: 20px; font-weight: bold; color: #ffffff !important; background: linear-gradient(90deg, #5bc0ff, #0061c9); border-radius: 30px; text-decoration: none; text-align: center; box-shadow: 0 3px 8px rgba(0,0,0,0.15);\" href=\"https:\/\/service.campaigns.jp\/inquiry\/create\">&#x25b6; \u7121\u6599\u76f8\u8ac7\u30fb\u304a\u554f\u3044\u5408\u308f\u305b<\/a><\/p>\n<\/div>\n<div style=\"margin-top: 40px;\"><\/div>\n<\/div>\n<\/section>\n<section id=\"sec-5\">\n<div class=\"section_title\">\n<h2 style=\"line-height: 1.7; padding: 14px 18px;\"><strong>5. \u52b9\u679c\u304c\u51fa\u306a\u304b\u3063\u305f\u3068\u304d\u306e\u898b\u76f4\u3057\u306e\u9806\u5e8f<\/strong><\/h2>\n<\/div>\n<div class=\"content\">\n<p><strong>\u300c\u52b9\u679c\u304c\u306a\u304b\u3063\u305f\u300d\u3068\u7d50\u8ad6\u4ed8\u3051\u308b\u524d\u306b\u3001\u6570\u5024\u304c\u6b63\u3057\u304f\u53d6\u5f97\u3067\u304d\u305f\u304b\u3092\u78ba\u8a8d\u3057\u307e\u3059\u3002<\/strong>\u305d\u306e\u5f8c\u3001\u8a8d\u77e5\u3001\u53c2\u52a0\u3001\u8cfc\u8cb7\u3001\u7d99\u7d9a\u306e\u3069\u306e\u6bb5\u968e\u3067\u671f\u5f85\u3068\u306e\u5dee\u304c\u751f\u3058\u305f\u304b\u3092\u5206\u3051\u307e\u3059\u3002\u6700\u5f8c\u306b\u3001\u544a\u77e5\u3001\u5fdc\u52df\u5c0e\u7dda\u3001\u666f\u54c1\u306a\u3069\u306e\u4f01\u753b\u8981\u7d20\u3092\u78ba\u8a8d\u3059\u308b\u3068\u3001\u6b21\u56de\u306b\u5909\u66f4\u3059\u308b\u5bfe\u8c61\u3092\u7d5e\u308c\u307e\u3059\u3002<\/p>\n<p><!-- IMAGE: flow-chart.png \u2014 alt=\"\u8a08\u6e2c\u6210\u7acb\u304b\u3089\u96e2\u8131\u6bb5\u968e\u3068\u4f01\u753b\u8981\u7d20\u3092\u9806\u306b\u898b\u76f4\u3059\u30d5\u30ed\u30fc\u56f3\" \u2014 caption=\"\u52b9\u679c\u304c\u51fa\u306a\u304b\u3063\u305f\u5834\u5408\u306f\u3001\u8a08\u6e2c\u6210\u7acb\u3001\u96e2\u8131\u6bb5\u968e\u3001\u544a\u77e5\u30fb\u5fdc\u52df\u30fb\u666f\u54c1\u306e\u9806\u306b\u78ba\u8a8d\u3057\u307e\u3059\u3002\" --><\/p>\n<h3 style=\"line-height: 1.7; padding: 12px 16px;\"><strong>\u8a08\u6e2c\u3067\u304d\u3066\u3044\u305f\u304b\u78ba\u8a8d\u3059\u308b<\/strong><\/h3>\n<p><strong>\u6700\u521d\u306b\u3001\u5fc5\u8981\u306a\u6570\u5024\u304c\u6b63\u3057\u304f\u8a08\u6e2c\u3055\u308c\u3066\u3044\u305f\u304b\u3092\u78ba\u8a8d\u3057\u307e\u3059\u3002<\/strong>\u5b8c\u4e86\u30da\u30fc\u30b8\u306e\u8a08\u6e2c\u3001\u30bf\u30b0\u3001\u5fdc\u52df\u30ed\u30b0\u3001\u30c7\u30fc\u30bf\u9023\u643a\u3001\u96c6\u8a08\u671f\u9593\u3001\u91cd\u8907\u9664\u5916\u306e\u4e0d\u5177\u5408\u304c\u3042\u308b\u3068\u3001\u5b9f\u969b\u306e\u884c\u52d5\u304c\u6570\u5024\u3078\u53cd\u6620\u3055\u308c\u307e\u305b\u3093\u3002\u753b\u9762\u8868\u793a\u3084\u5fdc\u52df\u53d7\u4ed8\u306e\u52d5\u4f5c\u3060\u3051\u3067\u5224\u65ad\u305b\u305a\u3001\u30c6\u30b9\u30c8\u5fdc\u52df\u304c\u5404\u30c7\u30fc\u30bf\u3078\u8a18\u9332\u3055\u308c\u308b\u3068\u3053\u308d\u307e\u3067\u5b9f\u65bd\u524d\u306b\u78ba\u8a8d\u3057\u307e\u3059\u3002\u7d42\u4e86\u5f8c\u306f\u8a2d\u5b9a\u5909\u66f4\u306e\u5c65\u6b74\u3084\u3001\u30c7\u30fc\u30bf\u3092\u53d6\u5f97\u3067\u304d\u306a\u304b\u3063\u305f\u671f\u9593\uff08\u6b20\u6e2c\u671f\u9593\uff09\u3082\u30ec\u30dd\u30fc\u30c8\u3078\u6b8b\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<h3 style=\"line-height: 1.7; padding: 12px 16px;\"><strong>\u96e2\u8131\u3057\u305f\u6bb5\u968e\u3092\u5206\u3051\u308b<\/strong><\/h3>\n<p><strong>\u8a08\u6e2c\u306b\u554f\u984c\u304c\u306a\u3051\u308c\u3070\u3001\u8a8d\u77e5\u3001\u53c2\u52a0\u3001\u8cfc\u8cb7\u3001\u7d99\u7d9a\u306e\u3069\u3053\u3067\u671f\u5f85\u3068\u306e\u5dee\u304c\u751f\u3058\u305f\u304b\u3092\u5206\u3051\u307e\u3059\u3002<\/strong>\u8868\u793a\u306f\u591a\u3044\u306e\u306b\u5fdc\u52df\u958b\u59cb\u304c\u5c11\u306a\u3044\u5834\u5408\u3068\u3001\u5fdc\u52df\u958b\u59cb\u306f\u591a\u3044\u306e\u306b\u5b8c\u4e86\u304c\u5c11\u306a\u3044\u5834\u5408\u3067\u306f\u3001\u898b\u76f4\u3059\u5bfe\u8c61\u304c\u7570\u306a\u308a\u307e\u3059\u3002\u5fdc\u52df\u304c\u96c6\u307e\u3063\u3066\u3082\u5bfe\u8c61\u5546\u54c1\u306e\u8ca9\u58f2\u304c\u5897\u3048\u3066\u3044\u306a\u3051\u308c\u3070\u3001\u5fdc\u52df\u8005\u306e\u8cfc\u5165\u6761\u4ef6\u3084\u6bd4\u8f03\u30c7\u30fc\u30bf\u3092\u518d\u78ba\u8a8d\u3057\u307e\u3059\u3002\u3059\u3079\u3066\u3092\u300c\u5fdc\u52df\u6570\u304c\u5c11\u306a\u3044\u300d\u3068\u3044\u3046\u4e00\u3064\u306e\u539f\u56e0\u3078\u307e\u3068\u3081\u306a\u3044\u3053\u3068\u304c\u5927\u5207\u3067\u3059\u3002<\/p>\n<h3 style=\"line-height: 1.7; padding: 12px 16px;\"><strong>\u544a\u77e5\u30fb\u5fdc\u52df\u30fb\u666f\u54c1\u3092\u898b\u76f4\u3059<\/strong><\/h3>\n<p><strong>\u96e2\u8131\u3057\u305f\u6bb5\u968e\u304c\u5206\u304b\u3063\u305f\u3089\u3001\u544a\u77e5\u5bfe\u8c61\u3001\u5fdc\u52df\u6761\u4ef6\u3001\u5165\u529b\u8ca0\u62c5\u3001\u666f\u54c1\u3068\u76ee\u7684\u306e\u6574\u5408\u3092\u78ba\u8a8d\u3057\u307e\u3059\u3002<\/strong>\u8a8d\u77e5\u304c\u4e0d\u8db3\u3057\u3066\u3044\u308b\u5834\u5408\u306f\u544a\u77e5\u91cf\u3060\u3051\u3067\u306a\u304f\u3001\u5bfe\u8c61\u8005\u3078\u5c4a\u3044\u3066\u3044\u308b\u304b\u3092\u898b\u307e\u3059\u3002\u5fdc\u52df\u958b\u59cb\u5f8c\u306e\u96e2\u8131\u304c\u591a\u3044\u5834\u5408\u306f\u3001\u5165\u529b\u9805\u76ee\u3001\u753b\u50cf\u63d0\u51fa\u3001\u4f1a\u54e1\u767b\u9332\u306a\u3069\u306e\u8ca0\u62c5\u3092\u78ba\u8a8d\u3057\u3066\u304f\u3060\u3055\u3044\u3002\u53c2\u52a0\u306f\u591a\u3044\u306e\u306b\u8cfc\u8cb7\u76ee\u6a19\u3078\u5c4a\u304b\u306a\u3044\u5834\u5408\u306f\u3001\u5bfe\u8c61\u5546\u54c1\u306e\u6761\u4ef6\u3084\u666f\u54c1\u304c\u76ee\u7684\u306b\u5408\u3063\u3066\u3044\u308b\u304b\u3092\u898b\u76f4\u3057\u307e\u3059\u3002<\/p>\n<p>\u6b21\u56de\u306f\u5909\u66f4\u3059\u308b\u8981\u7d20\u3068\u691c\u8a3c\u3059\u308b\u6307\u6a19\u3092\u5bfe\u5fdc\u3055\u305b\u307e\u3059\u3002\u544a\u77e5\u3001\u5fdc\u52df\u6761\u4ef6\u3001\u666f\u54c1\u3092\u540c\u6642\u306b\u5909\u3048\u308b\u3068\u3001\u3069\u306e\u5909\u66f4\u304c\u7d50\u679c\u3078\u5f71\u97ff\u3057\u305f\u304b\u3092\u5224\u65ad\u3057\u306b\u304f\u304f\u306a\u308a\u307e\u3059\u3002\u539f\u56e0\u5019\u88dc\u306e\u512a\u5148\u9806\u4f4d\u3092\u6c7a\u3081\u3001\u691c\u8a3c\u3067\u304d\u308b\u5358\u4f4d\u3067\u5909\u66f4\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<div style=\"margin-top: 20px;\"><\/div>\n<ul>\n<li>\u8a08\u6e2c\u78ba\u8a8d\u3092\u305b\u305a\u3001\u4f01\u753b\u5185\u5bb9\u3060\u3051\u3092\u5909\u66f4\u3057\u306a\u3044\u3002<\/li>\n<li>\u5fdc\u52df\u6570\u3060\u3051\u3067\u58f2\u4e0a\u3078\u306e\u52b9\u679c\u3092\u5224\u5b9a\u3057\u306a\u3044\u3002<\/li>\n<li>\u8907\u6570\u306e\u8981\u7d20\u3092\u540c\u6642\u306b\u5909\u3048\u3001\u539f\u56e0\u3092\u8ffd\u3048\u306a\u3044\u72b6\u614b\u306b\u3057\u306a\u3044\u3002<\/li>\n<\/ul>\n<div style=\"margin-top: 20px;\"><\/div>\n<div style=\"margin-top: 40px;\"><\/div>\n<\/div>\n<\/section>\n<section id=\"sec-6\">\n<div class=\"section_title\">\n<h2 style=\"line-height: 1.7; padding: 14px 18px;\"><strong>6. \u30ec\u30dd\u30fc\u30c8\u3067\u78ba\u8a8d\u3059\u308b\u9805\u76ee<\/strong><\/h2>\n<\/div>\n<div class=\"content\">\n<p><strong>\u30ec\u30dd\u30fc\u30c8\u3067\u306f\u3001\u76ee\u7684\u3001\u5b9f\u65bd\u6761\u4ef6\u3001\u4e3b\u8981\u6307\u6a19\u3001\u6bd4\u8f03\u7d50\u679c\u3001\u539f\u56e0\u3001\u6b21\u56de\u884c\u52d5\u3092\u540c\u3058\u9806\u5e8f\u3067\u78ba\u8a8d\u3057\u307e\u3059\u3002<\/strong>\u6570\u5b57\u3092\u4e26\u3079\u308b\u3060\u3051\u3067\u306f\u3001\u65bd\u7b56\u3092\u7d9a\u3051\u308b\u304b\u3001\u4f55\u3092\u5909\u3048\u308b\u304b\u3092\u5224\u65ad\u3067\u304d\u307e\u305b\u3093\u3002\u5916\u90e8\u3078\u59d4\u8a17\u3059\u308b\u5834\u5408\u306f\u3001\u7d0d\u54c1\u5f8c\u3067\u306f\u306a\u304f\u898b\u7a4d\u3082\u308a\u6642\u306b\u96c6\u8a08\u7bc4\u56f2\u3068\u5206\u6790\u5185\u5bb9\u3092\u78ba\u8a8d\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<div style=\"margin-top: 20px;\"><\/div>\n<div class=\"article-table-scroll\">\n<table class=\"article-table\">\n<thead>\n<tr>\n<th>\u9805\u76ee<\/th>\n<th>\u78ba\u8a8d\u5185\u5bb9<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>\u76ee\u7684\u3068\u6210\u529f\u6761\u4ef6<\/td>\n<td>\u4f01\u753b\u6642\u306b\u6c7a\u3081\u305fKGI\u3001KPI\u3001\u5224\u5b9a\u65e5<\/td>\n<\/tr>\n<tr>\n<td>\u5bfe\u8c61\u3068\u5b9f\u65bd\u6761\u4ef6<\/td>\n<td>\u5bfe\u8c61\u5546\u54c1\u3001\u671f\u9593\u3001\u5730\u57df\u3001\u5a92\u4f53\u3001\u5fdc\u52df\u6761\u4ef6<\/td>\n<\/tr>\n<tr>\n<td>\u4e3b\u8981\u6307\u6a19<\/td>\n<td>\u8a8d\u77e5\u30fb\u53c2\u52a0\u30fb\u8cfc\u8cb7\u30fb\u7d99\u7d9a\u304b\u3089\u9078\u3093\u30603\u301c5\u6307\u6a19<\/td>\n<\/tr>\n<tr>\n<td>\u6bd4\u8f03\u7d50\u679c<\/td>\n<td>\u524d\u5e74\u540c\u6708\u3001\u672a\u5b9f\u65bd\u30a8\u30ea\u30a2\u3001\u5b9f\u65bd\u524d\u5f8c\u306a\u3069\u3068\u306e\u5dee<\/td>\n<\/tr>\n<tr>\n<td>\u30c7\u30fc\u30bf\u54c1\u8cea<\/td>\n<td>\u6b20\u6e2c\uff08\u53d6\u5f97\u3067\u304d\u306a\u304b\u3063\u305f\u30c7\u30fc\u30bf\uff09\u3001\u91cd\u8907\u3001\u7121\u52b9\u5fdc\u52df\u3001\u8a08\u6e2c\u6761\u4ef6\u306e\u5909\u66f4<\/td>\n<\/tr>\n<tr>\n<td>\u539f\u56e0\u4eee\u8aac<\/td>\n<td>\u3069\u306e\u6bb5\u968e\u3067\u671f\u5f85\u3068\u306e\u5dee\u304c\u751f\u3058\u305f\u304b<\/td>\n<\/tr>\n<tr>\n<td>\u6b21\u56de\u884c\u52d5<\/td>\n<td>\u7d99\u7d9a\u3001\u505c\u6b62\u3001\u5909\u66f4\u3059\u308b\u8981\u7d20\u3068\u6b21\u56de\u306e\u691c\u8a3c\u9805\u76ee<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<div style=\"margin-top: 20px;\"><\/div>\n<p>\u7d50\u679c\u306b\u306f\u3001\u9054\u6210\u30fb\u672a\u9054\u3060\u3051\u3067\u306a\u304f\u3001\u6bd4\u8f03\u6761\u4ef6\u3068\u30c7\u30fc\u30bf\u4e0a\u306e\u5236\u7d04\u3092\u6dfb\u3048\u307e\u3059\u3002\u8ca9\u58f2\u6570\u304c\u5909\u308f\u3063\u3066\u3082\u3001\u4fa1\u683c\u3084\u914d\u8377\u3001\u540c\u6642\u671f\u306e\u5e83\u544a\u306b\u3082\u5909\u5316\u304c\u3042\u308c\u3070\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3060\u3051\u306e\u5f71\u97ff\u3068\u306f\u65ad\u5b9a\u3067\u304d\u307e\u305b\u3093\u3002\u672a\u9054\u3067\u3082\u6539\u5584\u7b87\u6240\u3092\u793a\u305b\u308c\u3070\u3001\u6b21\u56de\u306e\u5224\u65ad\u6750\u6599\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u59d4\u8a17\u5148\u3078\u306f\u3001\u96c6\u8a08\u3055\u308c\u308b\u6307\u6a19\u3001\u5143\u30c7\u30fc\u30bf\u306e\u53d7\u3051\u6e21\u3057\u3001\u81ea\u7531\u8a18\u8ff0\u306e\u5206\u6790\u3001\u5831\u544a\u6642\u671f\u3001\u4fee\u6b63\u56de\u6570\u3092\u78ba\u8a8d\u3057\u307e\u3059\u3002\u4f01\u753b\u6642\u306b\u5fc5\u8981\u306a\u30ec\u30dd\u30fc\u30c8\u9805\u76ee\u3092\u5171\u6709\u3059\u308b\u3068\u3001\u53d6\u5f97\u3067\u304d\u306a\u3044\u30c7\u30fc\u30bf\u3092\u65e9\u3044\u6bb5\u968e\u3067\u628a\u63e1\u3067\u304d\u307e\u3059\u3002\u81ea\u793e\u3067\u4f5c\u6210\u3059\u308b\u5834\u5408\u3082\u540c\u3058\u9805\u76ee\u3092\u4f7f\u3046\u3068\u3001\u65bd\u7b56\u3054\u3068\u306e\u632f\u308a\u8fd4\u308a\u3092\u6bd4\u8f03\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n<div style=\"margin-top: 40px;\"><\/div>\n<\/div>\n<\/section>\n<section id=\"sec-7\">\n<div class=\"section_title\">\n<h2 style=\"line-height: 1.7; padding: 14px 18px;\"><strong>7. \u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u52b9\u679c\u6e2c\u5b9a\u306b\u95a2\u3059\u308b\u3088\u304f\u3042\u308b\u8cea\u554f<\/strong><\/h2>\n<\/div>\n<div class=\"content\">\n<p><strong>\u5a92\u4f53\u5225\u306e\u6e2c\u5b9a\u3084\u30c4\u30fc\u30eb\u9078\u5b9a\u3067\u8ff7\u3044\u3084\u3059\u30444\u554f\u306b\u7b54\u3048\u307e\u3059\u3002<\/strong>\u5a92\u4f53\u306e\u7ba1\u7406\u753b\u9762\u3067\u5206\u304b\u308b\u3053\u3068\u3068\u3001\u8cfc\u5165\u30c7\u30fc\u30bf\u3067\u5206\u304b\u308b\u3053\u3068\u3092\u5206\u3051\u3001\u76ee\u7684\u306b\u5fc5\u8981\u306a\u78ba\u8a8d\u5148\u3092\u6574\u7406\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<h3 style=\"line-height: 1.7; padding: 12px 16px;\"><strong>\u5e83\u544a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u6210\u679c\u3092\u6e2c\u308b\u306b\u306f\u3001\u3069\u3093\u306a\u6a5f\u80fd\u3092\u5099\u3048\u305f\u30c4\u30fc\u30eb\u304c\u5fc5\u8981\u3067\u3059\u304b\uff1f<\/strong><\/h3>\n<p><strong>\u5e83\u544a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3067\u306f\u3001\u6d41\u5165\u8a08\u6e2c\u3001\u91cd\u8981\u306a\u884c\u52d5\u306e\u8a18\u9332\u3001\u30c7\u30fc\u30bf\u51fa\u529b\u3001\u5a92\u4f53\u5225\u306e\u6bd4\u8f03\u3001\u30ec\u30dd\u30fc\u30c8\u6a5f\u80fd\u3092\u78ba\u8a8d\u3057\u307e\u3059\u3002<\/strong>Web\u4e0a\u306e\u6210\u679c\u3060\u3051\u3092\u898b\u308b\u306e\u304b\u3001\u5e97\u982d\u8cfc\u5165\u307e\u3067\u7d50\u3073\u4ed8\u3051\u308b\u306e\u304b\u3067\u5fc5\u8981\u306a\u6a5f\u80fd\u306f\u7570\u306a\u308a\u307e\u3059\u3002Google Analytics 4\uff08GA4\uff09\u3067\u306f\u3001\u30b5\u30a4\u30c8\u3084\u30a2\u30d7\u30ea\u306e\u91cd\u8981\u306a\u884c\u52d5\u3092\u30ad\u30fc\u30a4\u30d9\u30f3\u30c8\u3068\u3057\u3066\u6271\u3044\u3001\u5e83\u544a\u7d4c\u7531\u306e\u6210\u679c\u78ba\u8a8d\u306b\u5229\u7528\u3067\u304d\u307e\u3059\u3002\u305f\u3060\u3057\u3001GA4\u3060\u3051\u3067\u5e97\u982d\u8cfc\u5165\u3092\u628a\u63e1\u3067\u304d\u308b\u3068\u306f\u9650\u3089\u306a\u3044\u305f\u3081\u3001\u8a08\u6e2c\u8981\u4ef6\u3092\u5148\u306b\u6574\u7406\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<h3 style=\"line-height: 1.7; padding: 12px 16px;\"><strong>SNS\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u52b9\u679c\u6e2c\u5b9a\u306f\u3069\u3046\u3059\u308c\u3070\u3088\u3044\u3067\u3059\u304b\uff1f<\/strong><\/h3>\n<p><strong>SNS\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306f\u3001\u30ea\u30fc\u30c1\u3001\u53cd\u5fdc\u3001\u5fdc\u52df\u3092\u5206\u3051\u3066\u6e2c\u5b9a\u3057\u307e\u3059\u3002<\/strong>\u8a8d\u77e5\u304c\u76ee\u7684\u306a\u3089\u8868\u793a\u3084\u5230\u9054\u3001\u53c2\u52a0\u304c\u76ee\u7684\u306a\u3089\u5fdc\u52df\u958b\u59cb\u3068\u5b8c\u4e86\u3092\u78ba\u8a8d\u3057\u307e\u3059\u3002\u8cfc\u8cb7\u4fc3\u9032\u304c\u76ee\u7684\u306e\u5834\u5408\u306f\u3001SNS\u4e0a\u306e\u53cd\u5fdc\u3060\u3051\u3067\u5224\u65ad\u305b\u305a\u3001\u30ec\u30b7\u30fc\u30c8\u3084\u8cfc\u5165\u5c65\u6b74\u306a\u3069\u5225\u306e\u30c7\u30fc\u30bf\u3068\u63a5\u7d9a\u3057\u3066\u304f\u3060\u3055\u3044\u3002X\u56fa\u6709\u306e\u4f01\u753b\u3084\u904b\u7528\u306f\u3001<a href=\"https:\/\/service.campaigns.jp\/column\/x-twitter-campaign\/\">X\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u89e3\u8aac<\/a>\u3067\u78ba\u8a8d\u3067\u304d\u307e\u3059\u3002<\/p>\n<h3 style=\"line-height: 1.7; padding: 12px 16px;\"><strong>LINE\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u52b9\u679c\u306f\u3069\u3046\u6e2c\u308a\u307e\u3059\u304b\uff1f<\/strong><\/h3>\n<p><strong>LINE\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306f\u3001\u53cb\u3060\u3061\u8ffd\u52a0\u3001\u914d\u4fe1\u5230\u9054\u3001\u30af\u30ea\u30c3\u30af\u3001\u5fdc\u52df\u3001\u8cfc\u5165\u3092\u76ee\u7684\u306b\u6cbf\u3063\u3066\u5206\u3051\u307e\u3059\u3002<\/strong>LINE\u5185\u3067\u5b8c\u7d50\u3059\u308b\u884c\u52d5\u3068\u3001\u5916\u90e8\u30b5\u30a4\u30c8\u3084\u5e97\u982d\u3067\u8d77\u304d\u308b\u8cfc\u5165\u3067\u306f\u53d6\u5f97\u5143\u304c\u7570\u306a\u308a\u307e\u3059\u3002\u500b\u4eba\u5358\u4f4d\u3067\u7d99\u7d9a\u884c\u52d5\u3092\u78ba\u8a8d\u3059\u308b\u5834\u5408\u306f\u3001\u8b58\u5225\u65b9\u6cd5\u3068\u540c\u610f\u5185\u5bb9\u3082\u8a2d\u8a08\u3057\u3066\u304f\u3060\u3055\u3044\u3002\u5a92\u4f53\u306e\u7279\u5fb4\u3084\u4f01\u753b\u624b\u9806\u306f\u3001<a href=\"https:\/\/service.campaigns.jp\/column\/linecampaignguide\/\">LINE\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u6d3b\u7528\u30ac\u30a4\u30c9<\/a>\u3067\u78ba\u8a8d\u3067\u304d\u307e\u3059\u3002<\/p>\n<h3 style=\"line-height: 1.7; padding: 12px 16px;\"><strong>\u8ca9\u4fc3\u306e\u52b9\u679c\u6e2c\u5b9a\u3068\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u52b9\u679c\u6e2c\u5b9a\u306f\u9055\u3044\u307e\u3059\u304b\uff1f<\/strong><\/h3>\n<p><strong>\u8ca9\u4fc3\u306e\u52b9\u679c\u6e2c\u5b9a\u306f\u3001\u5024\u5f15\u304d\u3001\u5e97\u982d\u65bd\u7b56\u3001\u5e83\u544a\u306a\u3069\u3092\u542b\u3080\u5e83\u3044\u6d3b\u52d5\u306e\u8a55\u4fa1\u3067\u3059\u3002<\/strong>\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u52b9\u679c\u6e2c\u5b9a\u306f\u3001\u7279\u5b9a\u306e\u76ee\u7684\u3001\u5bfe\u8c61\u3001\u671f\u9593\u3001\u5fdc\u52df\u6761\u4ef6\u3092\u6301\u3064\u4f01\u753b\u3092\u8a55\u4fa1\u3057\u307e\u3059\u3002\u540c\u6642\u671f\u306b\u8907\u6570\u306e\u8ca9\u4fc3\u3092\u884c\u3063\u305f\u5834\u5408\u306f\u3001\u58f2\u4e0a\u306e\u5909\u5316\u3092\u4e00\u3064\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3060\u3051\u306e\u52b9\u679c\u3068\u307f\u306a\u3057\u307e\u305b\u3093\u3002\u4ed6\u65bd\u7b56\u306e\u5b9f\u65bd\u72b6\u6cc1\u3092\u30ec\u30dd\u30fc\u30c8\u3078\u6b8b\u3057\u3001\u53d6\u5f97\u3067\u304d\u308b\u7bc4\u56f2\u3067\u5f71\u97ff\u3092\u5207\u308a\u5206\u3051\u307e\u3059\u3002<\/p>\n<div style=\"margin-top: 20px;\"><\/div>\n<p>\u51fa\u5178\uff1a<a href=\"https:\/\/support.google.com\/analytics\/answer\/14547371?hl=ja\">GA4 \u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3<\/a>\u3001<a href=\"https:\/\/support.google.com\/google-ads\/answer\/6175315?hl=ja\">Google \u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306b\u95a2\u3059\u308b\u30d9\u30b9\u30c8\u30d7\u30e9\u30af\u30c6\u30a3\u30b9<\/a><\/p>\n<div style=\"margin-top: 40px;\"><\/div>\n<\/div>\n<\/section>\n<section id=\"sec-8\">\n<div class=\"section_title\">\n<h2 style=\"line-height: 1.7; padding: 14px 18px;\"><strong>8. \u307e\u3068\u3081<\/strong><\/h2>\n<\/div>\n<div class=\"content\">\n<p><strong>\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u52b9\u679c\u6e2c\u5b9a\u306f\u3001\u5b9f\u65bd\u524d\u306e\u8a2d\u8a08\u304b\u3089\u59cb\u307e\u308a\u307e\u3059\u3002<\/strong>\u6b21\u56de\u306e\u4f01\u753b\u66f8\u306b\u306f\u6210\u529f\u6761\u4ef6\u3001\u53d6\u5f97\u5143\u3001\u6bd4\u8f03\u5bfe\u8c61\u3092\u8a18\u8f09\u3057\u3001\u95a2\u4fc2\u8005\u3068\u78ba\u8a8d\u3057\u3066\u304f\u3060\u3055\u3044\u3002\u8cfc\u8cb7\u3078\u306e\u52b9\u679c\u306b\u306f\u3001\u8cfc\u5165\u3092\u78ba\u8a8d\u3067\u304d\u308b\u30c7\u30fc\u30bf\u3068\u6bd4\u8f03\u6761\u4ef6\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n<div style=\"margin-top: 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